Sunday, 15 July 2012
A new dating site takes away the browsing of potential matches and the awkwardness of the vague inbox message, in favor of a "Deal of the Day" approach to dating. The new site matches each person with one other person, who then has a 24-hour-window to accept or reject the pairing. Mutually accepted dates are offered two-person coupons, which gives a nice little location the blooming pair might meet at. Since the coupons and site ads generate revenue instead of registered users, this site is free.
Two problems spring to mind... the obvious one, of a mismatch between users. Dating sites average ratios of men to women somewhere on the order of 7:1... does that mean the men get one match a week, and the women get one per day? Or perhaps a female gets seven matches a day, and the males one.
The second is the lack of interest in any but the easiest way. Maybe searching through profiles for your potential mate revealed a bit about yourself, along the way... and also made you put a little bit of effort into finding someone. Do we really want that to be too easy?
What are your thoughts on this approach to online dating?
Original story linked here.