Wednesday, 21 April 2010

  • In Lieu of PDA, Couples Go Matchy-Matchy?

    It's never surprising when Americans take fashion cues from Asia, but this latest fashion trend is one that I think I'd rather not hit the streets of New York City.


    In places where public displays of affection are considered taboo such as Japan, Korea and China, couples are making a statement by wearing matching outfits when they go out together. Stores are even selling matching outfits for couples in pairs. Talk about a great new marketing strategy. And really, it makes shopping for your SO 20 times easier, just pick out what you want to wear and make him wear it too!

    I like it.
    It's bold.
    But I'm thinking there is no way in hell I'm getting my boyfriend to wear a magenta halter top on a Friday night out.

    And what happens when you break up? God forbid you happen to wear one of your matching sets and run into your ex in the same outfit. That's gotta be awkward. In the first few weeks after the breakup, you'd have to coordinate NOT to coordinate with your ex, just so you don't send out the wrong message to everyone around you.

    I hate PDA just as much as the next person, but I don't know if my SO and I will be jumping on this matchy-matchy bandwagon. What are your thoughts on this trend?

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